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Director of Sales

The expected salary range for this position is $165,000-$175,000. Pasea Hotel & Spa reserves the right to modify or update this range at any time. This position receives uncapped sales-based bonus. The actual salary offered will be at the sole discretion of the company and determined by relevant experience, qualifications, and skillset of the final candidate. This role is eligible for health insurance, dental insurance, vision insurance, life insurance, short-term disability, long-term disability, 401k, educational reimbursement, and paid time off, including vacation and sick leave.

Position Summary:

Creates environment and culture of leaders with dynamic selling skills and a sense of customer urgency that meets the financial needs of the organization and surpasses the customer expectations. Directs the day-to-day Sales Department to achieve the property mission and goals. Actively defines, refines, and continuously improves  processes, systems, and performances to foster an environment of leadership, innovation, education, and growth of each individual team member.

Primary Responsibilities/Essential Functions:
1. Provides guidance and direction to ensure overall departmental success. Manages subordinate sales staff. Responsible for the overall direction, coordination, and evaluation of Sales Department. Carries out  supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training team members; planning, assigning, and directing work; appraising performance; rewarding and disciplining team members; addressing complaints and resolving problems. Responsible for planning department goals and directing team members to achieve results.
2. Actively solicits new business opportunities through prospecting new customers and using network channels to open doors to new customers. Seeks methods to penetrate key business activities within the marketplace and finds profitable ways to bring this business to the hotel. Researches information on market and trends and the clients supporting those markets locally. Develops and implements individual and department sales plan to successfully identify and close new/additional business. Participates in community and industry events to market the property.
3. Develops strategies for forecasting and analyzing sales needs and developing effective product responses, delivery systems and methods for measuring and evaluating results. Develops, implements and evaluates short and long-term tactics and programs focused on customer and market needs/conditions to ensure the achievement of revenue goals. Ensures accurate and current related sales/marketing data is readily available to support and document decision making processes.
4. Plans, manages and evaluates all financial aspects of the sales efforts throughout the property to ensure cost effectiveness and optimal utilization of resources. Supports all staff's direct sales efforts including sales trips, off property functions and customer entertainment.
5. Participates in the hiring process by interviewing potential team members and selecting those that best meet staffing needs. Participates in management training. Follows all Human Resources policies. Ensures staff receives any
required training or attends mandatory meetings.
6. Prepares annual budget. Achieves budgeted revenues, controls expenses and maximizes profitability within assigned areas. Utilizes corporate approved computer programs to analyze forecasts, cost and revenue reports. Makes
decisions and takes action based on that information to maximize profitability.
7. Ensures guests receive outstanding, consistent, exceptional service by working with other departments to communicate guest expectations and ensure expectations are met or exceeded. Seeks opportunities to improve satisfaction
and immediately handles any guest concerns or complaints.
8. Reporting to work as scheduled (on time and on regular basis) is an essential function of the job.

Qualifications (relevant experience, education and training):
1. High school diploma or general education degree (GED), or equivalent combination of education and experience. Bachelor's degree in Hospitality Management desired.
2. Five or more years of related and progressive sales experience in similar organization. Two years as a supervisor/manager in similar setting desired. 
3. Possess solid knowledge of hotel service standards, guest relations and etiquette. Ability and experience in successfully leading and coordinating staff in a high volume, time sensitive environment. Requires ability to lead others in the department by mentoring and providing training that results in staff that meets/exceeds guest expectations and provides a high level of guest satisfaction.
4. Ability to develop and maintain effective sale processes designed to attain maximum revenue while ensuring adherence to established operating criteria.
5. Completes all required training as scheduled.
6. Strong knowledge of sales techniques with strong skills and ability to negotiate and close sales.
7. Requires ability to determine needs of customers and persuasively present sales options through verbal face-to-face and telephone interactions. Must be able to create and effectively provide sales presentations and materials to potential customers. Contacts sometimes contain confidential/sensitive information so requires ability to use discretion. Must demonstrate positive attitude and professional demeanor.

8. Due to the cyclical nature of the hospitality industry, team members may be required to work varying schedules to reflect the business needs of the hotel. Work schedules will include working on holidays, weekends and alternate shifts. Position requires working from property location.

Pasea Hotel & Spa is an equal opportunity employer. 

Job Details
Reference # 53486
Posted on 14 Mar 2024
Location(s) Paséa Hotel & Spa - Huntington Beach, CA
Department Sales & Marketing
Career level Management , Executive Level
Hours/Status Full-time
More details (document)